Answering every channel for BlazeBite.
BlazeBite is an all-in-one point-of-sale and mobile ordering platform for concessions, built for venues of every size, from high school athletics to professional stadiums, food trucks, and festivals. As a fast-growing technology company, it had to stay responsive to both new venues and the customers already running on its platform.
- Industry
- Concessions point-of-sale and venue technology
- Engagement
- Three AI agents: an omnichannel sales chatbot, an AI receptionist, and a customer-facing support receptionist
- Timeline
- Live. One of our longest-standing partnerships.
The challenge
BlazeBite faced volume on two fronts. Prospective venues reached out across Instagram, Google Business Profile, the website, and SMS, and every conversation needed a fast, knowledgeable answer. At the same time, the venues already on the platform needed support and troubleshooting. Both had to be handled without scaling a sales and support team to match.
What we built
Answered inbound interest everywhere it came from
An omnichannel AI chatbot fields prospect questions across Instagram DMs, Google Business Profile chat, the website, and SMS, so every inquiry gets an immediate, accurate response no matter the channel.
Made sure no call went unanswered
An AI receptionist handles inbound voice the same way, so BlazeBite always presents a fast, professional front door without a person tied to the phone.
Turned support into an AI front line
The standout: BlazeBite's own customers, the venues using the app, call or message an AI support receptionist to troubleshoot and get help, fielding what a support rep would normally handle and saving the cost of a full support desk.
The results
Why it worked
BlazeBite did not just need a chatbot. They needed AI woven into both sides of the business: the front door for new prospects and the support line for existing customers. Three purpose-built agents do exactly that, so a fast-growing technology company stays instantly responsive everywhere without scaling a sales and support team to match.
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